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There are numerous tools and strategies employed by marketers and businesses to ensure that a website ranks higher on search engine results pages (SERPs). Two of these critical tools are title tags and meta descriptions. Often, they’re considered the unsung heroes of Search Engine Optimisation (SEO). But, as you might soon discover, not all title […]

Do Title Tags & Meta Descriptions Need To Be Unique On Every Webpage? Moving past the one-size-fits-all approach

Do Title Tags and Meta Descriptions Need To Be Unique On Every Webpage?

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You may have put in a lot of effort to create a stunning website with valuable content. However, it can be frustrating when your website doesn’t show up on Google’s search results. If you’re facing this issue, don’t worry! There are several reasons why your website might not be appearing on Google, and most of them can be easily fixed. In this article, we will explore nine possible reasons why your website isn’t showing up on Google and provide you with actionable steps to fix each issue.

Why Your Website Isn’t Showing Up on Google: 9 Possible Reasons and How to Fix Them

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Do I Really Need A Blog? The short answer: YES! In the fast-paced digital world, professional service providers often find themselves grappling with the question, “Do I really need a blog?” While it’s understandable that you may feel like you have nothing to say, blogging can be a game-changer for your business. In this blog, […]

Blog Ideas for Professional Service Providers. The importance of blogging for professional service providers and how it can help you stand out from your competition

Blog Ideas for Professional Service Providers

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Meta descriptions are an essential component of any website’s SEO strategy. Small business owners often overlook the importance of meta descriptions in their efforts to optimise their website for search engines. However, a well-written meta description can help your website stand out in search engine results pages (SERPs) and can ultimately lead to increased website traffic and conversions.

Unlock The Power Of Meta Descriptions: Help your website stand out in search engine results pages and lead to increased website traffic and conversions

Unlock the Power of Meta Descriptions

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Keywords are one of the most important aspects of SEO, and are quite often overlooked. 
In simple terms, keywords are words and phrases that people input into Google to find what they are looking for – to find your business.

Finding the Right Keywords for SEO. How to choose the right keywords for your website to attract your ideal clients

Finding the Right Keywords

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Before we get started, I want to ask you a question: When you don’t know the answer to a question or are looking for something specific, what is usually the first thing you do? I’m guessing you’d Google it (other search engines are available)! The websites that appear first on your Google search results are there […]

SEO Key Terms for 2023. 10 key terms related to Search Engine Optimisation (SEO) you should know if you have a website

SEO key terms you need to know in 2023